DeSean Jackson Inadvertently Ruined Nokia’s ESPYS PR Strategy

Kyle Scott —  July 12, 2012 — 12 Comments

Screen Shot 2012-07-12 at 3.23.43 PM"Nowwww, wat dew U wnt meh 2 rite?"

A little insight into how the PR machine really works. 

Last night before the ESPYS, several athletes – including DeSean Jackson and ex-Dream Teamer Vince Young – tweeted almost the exact same message about Nokia’s pre-party– some variation of “Chillin’ at the ESPYS #NokiaPreParty. It’s [insert exclamation].” SB Nation has a full aggregation of all the Tweets.

Unfortunately for Nokia, dumbass D-Jac accidentally tweeted Nokia’s entire request, showing how the athletes’ sentiments were complete bullshit of the give me a free phone and I’ll Tweet whatever you’d like regime.

Screen Shot 2012-07-12 at 3.20.45 PM

 Tweet via (@soundofphilly)

 

DeSean quickly removed the Tweet. 

via SB Nation, USA Today

Kyle Scott

Posts Twitter Facebook Google+

Editor

12 responses to DeSean Jackson Inadvertently Ruined Nokia’s ESPYS PR Strategy

  1. YO IMMA TELL MAH BOI DJACC U B CALLIN HIM A DUMASS BOI U DA DUMASS I AINT C U CACHIN NO TUCHDOWNZ

  2. YO IMA TELL YOU ^ YOU SIMPLE AZZ. YO STOOPIDZ!

  3. Tall Goofy- The Avalon A Lister July 12, 2012 at 3:39 pm

    need another Trent Cole post

  4. Crossing Darien July 12, 2012 at 3:52 pm

    Ya boi know how to copyNpastem main!

  5. Interested to see how the perception of DJacc changes, if at all, if he has a career year and the Eagles go deep into the playoffs.. #intrigued.

  6. Don’t B Hatin! July 12, 2012 at 5:06 pm

    just another example of bought and paid for chumps – athletes are just like politicians – they will say and do anything for a buck…

  7. If he has a career year he’ll just become a bigger asshole, so I’m assuming the general perception of him would reflect that.

  8. Kyle, it’s “D-Jacc” not “D-Jac.” He thinks he’s a Crip, remember?

  9. dude can we get a “Cole Running” segment….comeon man

  10. Why does D-Jacc= crip vs D-Jac?
    thanks.

  11. so he’s a dumbass because he made a simple mistake? As if I’ve never replied all in an email when I meant to reply to one person, sent a text that was auto-corrected incorrectly, or sent an email to the wrong person because my address book has multiple people with the same first name… clearly the writer here just doesn’t like D-jax.

  12. It’s hard to search out educated individuals on this subject, but you sound like you know what you’re talking about! Thanks

Leave a Reply

*

Text formatting is available via select HTML.

<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>