DeSean Jackson Inadvertently Ruined Nokia’s ESPYS PR Strategy

Screen Shot 2012-07-12 at 3.23.43 PM
"Nowwww, wat dew U wnt meh 2 rite?"

A little insight into how the PR machine really works. 

Last night before the ESPYS, several athletes – including DeSean Jackson and ex-Dream Teamer Vince Young – tweeted almost the exact same message about Nokia’s pre-party– some variation of “Chillin’ at the ESPYS #NokiaPreParty. It’s [insert exclamation].” SB Nation has a full aggregation of all the Tweets.

Unfortunately for Nokia, dumbass D-Jac accidentally tweeted Nokia’s entire request, showing how the athletes’ sentiments were complete bullshit of the give me a free phone and I’ll Tweet whatever you’d like regime.

Screen Shot 2012-07-12 at 3.20.45 PM

 Tweet via (@soundofphilly)

 

DeSean quickly removed the Tweet. 

via SB Nation, USA Today

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12 Comments

  • fresh July 12, 2012 at 3:32 pm

    YO IMMA TELL MAH BOI DJACC U B CALLIN HIM A DUMASS BOI U DA DUMASS I AINT C U CACHIN NO TUCHDOWNZ

  • d July 12, 2012 at 3:34 pm

    YO IMA TELL YOU ^ YOU SIMPLE AZZ. YO STOOPIDZ!

  • Tall Goofy- The Avalon A Lister July 12, 2012 at 3:39 pm

    need another Trent Cole post

  • Crossing Darien July 12, 2012 at 3:52 pm

    Ya boi know how to copyNpastem main!

  • Strugz July 12, 2012 at 4:55 pm

    Interested to see how the perception of DJacc changes, if at all, if he has a career year and the Eagles go deep into the playoffs.. #intrigued.

  • Don't B Hatin! July 12, 2012 at 5:06 pm

    just another example of bought and paid for chumps – athletes are just like politicians – they will say and do anything for a buck…

  • matt July 12, 2012 at 5:07 pm

    If he has a career year he’ll just become a bigger asshole, so I’m assuming the general perception of him would reflect that.

  • Chris July 13, 2012 at 9:23 am

    Kyle, it’s “D-Jacc” not “D-Jac.” He thinks he’s a Crip, remember?

  • that guy July 13, 2012 at 9:56 am

    dude can we get a “Cole Running” segment….comeon man

  • PhillyFan July 14, 2012 at 5:12 pm

    Why does D-Jacc= crip vs D-Jac?
    thanks.

  • don July 16, 2012 at 9:21 am

    so he’s a dumbass because he made a simple mistake? As if I’ve never replied all in an email when I meant to reply to one person, sent a text that was auto-corrected incorrectly, or sent an email to the wrong person because my address book has multiple people with the same first name… clearly the writer here just doesn’t like D-jax.

  • kredyt May 6, 2013 at 1:14 pm

    It’s hard to search out educated individuals on this subject, but you sound like you know what you’re talking about! Thanks

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