Jeffrey Lurie and the Eagles are featured in a new book, Team Turnaround: A Playbook for Transforming Underperforming Teams. An excerpt was printed on, with quotes from Lurie. It’s mostly stuff you know about how the Eagles were blah blah blah when Lurie took over, but have now risen to the level of blah blah blah no Super Bowl. 

Here’s a highlight:

In this early period of turning an organization around, a leader simply has to take stock of what's wrong. Lurie began by watching quietly and noting deficiencies in the facilities and the team dynamics as well as taking note of concerns with the larger culture. On the ground in Philadelphia, he attempted to understand why the organization was failing, but he also worked to define success by talking with Bill Walsh and the staff of the San Francisco 49ers. Lurie took hold of opposite ends of the performance spectrum, and he grasped the stark differences between the two. Eventually he worked to bridge the gap, but before taking action, he studied, watched, asked questions, and worked to define both what was wrong with the Eagles and what they should eventually be doing right.

The Eagles turned the corner in 2000 and have been one of the most dominant teams in the National Football League ever since. From 2000 through 2010, the Eagles have amassed 113 wins against only 62 losses. They have advanced to the playoffs nine times, to the NFC conference championship five times, and to the Super Bowl once. Their 2004 Super Bowl run ended in their loss of the championship game, but the Eagles have established themselves as a perennial Super Bowl contender and as a dramatically different organization from the one Lurie purchased in 1994.


One thing remains the same, however.  

Read the excerpt here.

H/T to (@PatWitts)