Cord Snipped: Yahoo!(!) Will Broadcast an NFL Game This Fall
GONNA BE YAHOO! Photo Credit: Bob Stanton-USA TODAY Sports
Yahoo has scored the rights to the NFL’s experimental live-stream of a football game this October.
The NFL said in a statement Wednesday that Yahoo its “exclusive partner to deliver the first-ever live stream of an NFL game to a global audience across devices and for free.”
Yahoo is paying an “eight-figure sum” — at least $10 million — for the streaming rights to the event, according to a person involved in it.
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The match-up is between the Buffalo Bills and the Jacksonville Jaguars on October 25. It’s taking place in London, at 9:30 a.m. ET, which makes it a logical choice for a live-streaming test.
Not completely shocking given the time of the game (poor LeSean, juking and jingle-footing around for Yahoo!’s 12 viewers), but it’s only a matter of time before real games wind up on YouTube and other streaming services.
Jim: Something poetic about Buffalo/Jacksonville, two crap markets, being shown on the site where your weird uncle gets all his news.
[Related: Streaming NFL games is a huge, confusing cluster F right now.]
