Adam Aron Nearly Managed to Screw up the Time-Honored Tradition of GOING TO THE MOVIES

My God this man is a gem.

Former Sixers CEO and current AMC Movies CEO Adam Aron – a roving executive who knows his intended audiences about as well as a pressed shirt knows harmonic chord progression and the man behind such hits as Phil E. Moose, Andrew Bynum’s ridiculous press conference at the Constitution Center, and driving to Hershey to pick up the court Wilt Chamberlain scored 100 points on because, yeah, that’ll distract from the on-court product – has somehow managed to screw up running a movie theater chain, which has to be one of the easiest chief executive jobs on Earth. Sure, viewing habits are changing, and that means some enhancements to bring a Movie Tavern-like experience are probably necessary. But generally speaking, people like movies, and eating gross food, and drinking gross drinks, and paying $45 for the right to do so. It’s a pretty well-established framework. You just have to, like, keep the lights on off and make sure the screen looks better than what most people have at home.

But that didn’t stop Aron from trying to tinker with the time-honored tradition in an attempt to appeal to KIDS THESE DAYS, who just won’t get off their damn phones.

 

Two days ago [interview with Variety]:

Would appealing to millennials involve allowing texting or cellphone use?

Yes. When you tell a 22-year-old to turn off the phone, don’t ruin the movie, they hear please cut off your left arm above the elbow. You can’t tell a 22-year-old to turn off their cellphone. That’s not how they live their life.

At the same time, though, we’re going to have to figure out a way to do it that doesn’t disturb today’s audiences. There’s a reason there are ads up there saying turn off your phone, because today’s moviegoer doesn’t want somebody sitting next to them texting or having their phone on.

Would you have a certain section for texting?

That’s one possibility. What may be more likely is we take specific auditoriums and make them more texting friendly.

 

Today:

Voila_Capture 2016-04-15_01-19-58_PM

Voila_Capture 2016-04-15_01-07-11_PM

Classic Adam. The dude manages to generate head-shaking press snippets without actually doing anything. Step 1: Open mouth. Step 2: Float horrible idea. Step 3: Bad press. Step 4: “Just kidding!” I feel like we’ve seen this before:

Voila_Capture 2016-04-15_01-21-44_PM

If there’s a Step 5 in Aron’s latest debacle, it’s that his laughable, anti-texting statement just stated “loud and clear” (that phrase and the tactic of couching mistakes in listening to the audience wording is straight out of his Sixers playbook), IN BIG CAPITAL LETTERS, that no, millennial, you may not bring your phone into our movie theater. I mean, like everyone knows you’re not supposed to text during movies, but we all do it anyway. You just have to be polite about it and turn off your ringer. But now here’s the FRIENDLY TO MILLENNIALS CEO shouting at you to turn off your phone and get off his lawn. Wellllllllll done, Mr. Aron. Well done.

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72 Comments

  • Zzzz April 15, 2016 at 1:44 pm

    Zzzzz

    Reply
    • little lupe April 15, 2016 at 3:24 pm

      Hey guys! You want to go visit sick kids at CHOP? It will brighten their day…. oh wait let me quick grab a camera crew so that we can publish the photo so everyone will know how great we are!!!!!

      Reply
      • rick james April 15, 2016 at 3:26 pm

        COLD BLOODED !

        Reply
      • Mitchie tools April 17, 2016 at 2:10 pm

        Nothing on the Flyers? Nothing on Steve Mason allowing a soft goal? Nothing on Sixers big man Joel Embiid playing in the summer league?

        Come on Jim & Kyle, wake up!

        Reply
        • Sheena's bleacched A$$HOLE April 17, 2016 at 8:44 pm

          Sorry buds, every one knows that Jim and Kyle spend their weekends doing the north philly circle jerk.
          ……….Its a shame really. They could be out visiting other websites, stealing their articles and posting them here
          3 days later as ‘original content’.

          Reply
        • mason sucks April 18, 2016 at 7:54 am

          big weekend and zero on here since noon on Friday

          Reply
    • allen "couldve had kobe" iverson April 17, 2016 at 9:53 am

      What the h e double hockey sticks was that???? was that supposed to be an article on a sports site? something something to do with movie theatres, which are going out of business in case you didnt notice. something about driving to hershey to pick up the wilt chamberlain court WHAT THE ##### ARE YOU TALKING ABOUT???????????????????

      Reply
      • "Could've had Kobe?" April 17, 2016 at 9:56 am

        Stick to hockkkey you Delco moron

        Reply
    • Lil' Ant April 18, 2016 at 8:44 am

      All cell phone users are ignorant self centered mther f&^ckers!

      Reply
  • spike April 15, 2016 at 2:20 pm

    nothing on Josh Anus among the missing today?

    Reply
    • Wip insider April 15, 2016 at 2:31 pm

      Innes was on a major c o c a I n e binge last night.

      Reply
      • Rita Hewes April 15, 2016 at 2:34 pm

        not dead though? damn

        Reply
        • Big Dick Ang April 15, 2016 at 2:36 pm

          tough to get the ratings up when your not on the air!

          Reply
          • kim jon uno April 15, 2016 at 3:25 pm

            love the name by the way…. Ang is packin at least 8 inches.

      • kim jon uno April 15, 2016 at 3:21 pm

        Innes doesn’t do blow, he wouldn’t be 300lbs if he did.

        Reply
        • Chris Farley April 16, 2016 at 8:28 pm

          Yeah, we all know that people that do blow are never fat

          Reply
          • john and jim belushi April 17, 2016 at 9:54 am

            it helped us keep a couple lbs off in the old days

    • Nick McIlwain April 15, 2016 at 2:56 pm

      He’s just trying to get some rumors started to drum up listeners. I’ve been in the radio game long enough to know that when I see it.

      Reply
      • Kathy Romano April 15, 2016 at 3:45 pm

        It’s great how you and I steal paychecks from Greater Media! Can’t believe they’ve kept us around this long.

        Reply
        • Marissa April 15, 2016 at 3:56 pm

          I hear dat

          Reply
  • Hextall's Glasses April 15, 2016 at 2:26 pm

    I like capitalism. But this man is a living, breathing argument against it. How anyone this dimwitted should be able to collect massive CEO paychecks is beyond me.

    Reply
  • Phillyce E. Moose April 15, 2016 at 2:48 pm

    I don’t buy concessions at the movies. I do not text, or use my cell in any way, shape or form, when I go to the movies. And what is this practice (you talkin’ ’bout practice) of waiting til the end of the picture to show the cast and credits, something I have been seeing more of since Y2K began.

    Reply
    • iverson no rings wife beater lazy April 17, 2016 at 9:56 am

      i get in fights with n*ggazzz who talk and text during movies, i cant f*cking stand it.

      Reply
  • swiss moouse April 15, 2016 at 2:55 pm

    who really cares?

    Reply
  • BREAKING NEWS ! April 15, 2016 at 3:27 pm

    Josh Innes is a virgin…. and he has been fired from 94.1

    Reply
  • Huge Tool of Mitch fans April 15, 2016 at 3:33 pm

    well one of them might be true…i hear his over bearing nonsense right now….make it stop

    Reply
  • Jillian loves Jillian Selfies April 15, 2016 at 4:34 pm

    Nothing on me?

    Anything on me taking my Instagram account private ?

    Nothing on the Nerd that I dumped ?

    Getting close to 5p. Done for the day Kyle?

    Reply
    • Jillian thinks she's a 10, but she's not April 15, 2016 at 5:25 pm

      Ohhh Jillain you’re so hot and narcissistic! What am I going to do now that I cannot stalk you on IG and tell you how hot you are and boost your humongous ego?

      Reply
    • Uncle Junior April 15, 2016 at 10:37 pm

      What’s with the guys who claim to dislike Mele, yet following her every move? They know her twitter, IG and boyfriend status and can quote her Facebook postings. Who pays that much attention?

      Does she perhaps represent every pretty girl who ever ignored them?

      Reply
      • @adamsoburnt April 16, 2016 at 9:06 am

        Isn’t her brother a h0mo? Think I heard he used to 69 Adam Joseph

        Reply
        • Jillians tightly puckered starfish April 16, 2016 at 6:20 pm

          Not nice ^^^^

          Reply
          • Meisha Johnson's Big Fake Cans April 17, 2016 at 11:21 am

            Her brother’s starfish surely isn’t tightly puckered.

      • Fire jim April 16, 2016 at 1:13 pm

        So you’re one of the losers who adore her and tell her how hot she is? Cool bro! She’s an uptight, self absorbed, broad who knows diddily squat about sports. Has no business hosting a sports show. You can include the unqualified barret brooks and sara beaker too

        Reply
        • Siriusxm April 16, 2016 at 2:12 pm

          Don’t forget Mr. Excitement Rob E.

          Reply
        • Uncle Junior April 16, 2016 at 2:40 pm

          Actually I’m not. Like I said, who pays that much attention. My question is, I you dislike her, why p
          ay so much attention to her?

          Reply
        • Skippy April 16, 2016 at 5:06 pm

          Hahahaha he’s definitely one of those nerds that leaves a you are so hot comment . Maybe a marry me comment

          Reply
          • Uncle Junior April 16, 2016 at 8:13 pm

            At least I understand those guys obsession. They are delusional, but at least they are obsessed with someone they like.

            My initial question, why obsess over someone you hate , is obviously to complicated for the guys that do it. That’s why they can’t come up with anything better than “i’ll bet he’s one of them”.

          • Uncle Junior Has Never Smooched a Girl April 18, 2016 at 9:38 am

            Over/under 3 years since uncle junior has touched a woman. I say over.

  • Meisha Johnson's Big Fake Cans April 15, 2016 at 5:25 pm

    Jillian ranted on Facebook earlier today about people being very mean and judgmental of her. No worries, you can still look at me in all my glory in tight spandex on IG.

    Reply
    • Lee Chung April 15, 2016 at 10:03 pm

      She sucks

      Reply
  • Mickey Mannequin April 15, 2016 at 7:07 pm

    black people have succeeded in ruining the time honored tradition of going to the movies

    Reply
    • King of All Blacks April 15, 2016 at 7:17 pm

      STFU

      Reply
      • Daniel Carver April 15, 2016 at 11:39 pm

        Fuckkk you n1gger you don’t watch your mouth I’m gonna hang your spook ass from a tree and use it as a piñata

        Reply
        • Seriously bro? April 16, 2016 at 6:56 am

          What’s the matter, is the black man keeping you down? You started the race 60 yards ahead of them by being white. If you fucked it up from there, that’s on you. Get over yourself. Show some self-respect, mouth breather.

          Reply
          • Horny Henry with a 10 inch c0ck April 16, 2016 at 9:34 pm

            Mike Missanelli?

          • iverson no rings wife beater lazy April 17, 2016 at 9:58 am

            i guess the NAACP isnt advancing you as fast ad you’d like?

    • iverson no rings wife beater lazy April 17, 2016 at 9:58 am

      black people are ruining alot more than the movies.

      Reply
      • David Duke April 17, 2016 at 10:02 am

        I agree

        Reply
  • Jonathan Tannenwald's Speech Therapist April 16, 2016 at 10:29 am

    I think Adam is a true legend

    He is a masterful marketer. He knows the pulse of his audience

    I may blog about him for an upcoming post. I am also going to be covering some really cool things on Penn’s campus ! (God i love penn, and Dick

    Reply
  • AndyReidsSwollenRedGooch April 16, 2016 at 10:46 am

    F*#k Kill Marry….
    1. Kathy Romano
    2. Cecily Tynan
    3. Sheena Parveen

    Reply
  • Ass man April 16, 2016 at 11:06 am

    K- fat Kathy
    M- parveen
    F- tynan’s old ass

    Reply
  • Gary dell'abate April 16, 2016 at 11:55 am

    Why would you want to go to a movie theatre?

    Reply
  • Why are April 16, 2016 at 2:47 pm

    All these juus still in charge if they’re constantly fucking shit up?

    Reply
    • iverson no rings wife beater lazy April 17, 2016 at 10:01 am

      because they own the banks and they make the loans so they start all the businesses and if they fuck it up no repercussions, heres another loan to start something else as long as your wearing a yamulka you can go into a bank and get what you need.

      Reply
  • Freddy Galvis April 16, 2016 at 3:24 pm

    i would like to see some more moose knuckles at the movie theater. Also some tacos please (both kinds).

    Reply
  • Johnny 9 inch April 16, 2016 at 4:15 pm

    I am so horny right now.

    Reply
    • Are you really noine April 16, 2016 at 10:45 pm

      Inches?

      Reply
  • Fred boom April 16, 2016 at 9:32 pm

    Is Giroux playing tonight?

    Reply
    • Newport cigs April 16, 2016 at 10:04 pm

      No he took the night off again . Mason is retarded too

      Reply
    • Flyers Fan Forever! April 16, 2016 at 10:44 pm

      Don’t make fun of G!!!!

      Reply
  • Typical wip caller April 16, 2016 at 10:08 pm

    Flyers had 20 more shots than the Craps. Just ran into a hot goaltender.

    Reply
    • And people wonder why April 16, 2016 at 10:44 pm

      The sports stations talk Eagles in April.

      Reply
  • Bernard Marcel Parent April 17, 2016 at 7:54 am

    Back in April of 1970 in the last game of the regular season, I gave up a goal just like Mason last night in a one to nothing loss to the North Stars at the Spectrum. It kept the Flyers out of the playoffs. Snider was mad and had me on the trade train to Toronto the next year just to get rid of me. I can say this now……Ed made a lot of bad decisions

    Reply
    • Your comparison was great except for one thing April 17, 2016 at 8:18 am

      You were a hall of famer and Mason sucks

      Reply
  • Is their any team's fans April 17, 2016 at 8:23 am

    That are bigger homers than the Stepfords?

    Packers
    Redskins
    Cardinals

    Any others?

    Reply
    • is their? April 18, 2016 at 9:13 am

      You were searching for “Are there”.

      Reply
      • hey there April 18, 2016 at 9:26 am

        Hi there
        Ho there

        Reply
  • Sarah Beaker April 17, 2016 at 8:26 am

    Can BoB just fire that hooknose Monday and put her and us out of our misery?

    Reply
  • Big floppy donkey dick April 17, 2016 at 2:16 pm

    I heard some dude cream pied Jim this morning

    Reply
  • Kyles low sperm count April 17, 2016 at 2:54 pm

    Took years of trying to get her preggers. We bred blacks to be more fertile back when they was slaves.

    Reply
  • AI April 18, 2016 at 12:24 am

    no where beed my cheeststeak from fridays im duh no tiping fucking biotch pussy!

    Reply
  • AI April 18, 2016 at 12:27 am

    my cheesesteak yo where bees my cheessteaks! i is wants my cheesesteaks! yo yo yo wheres beeds the white privaledgeses yo i aint tippings no biotches unless they bees in da thongs yo yo yo where bees my chessteaks!

    Reply
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