WIP Officially Announced Their Afternoon Show, and It Will Have PASSION
WIP officially announced their new Afternoon show, which everyone has known about for a week now, in a post on CBS Philly’s website:
“Chris Carlin understands the passion that major East Coast cities have for their sports teams. It’s easy to be excited to add a seasoned talker who has hosted great shows. I know he’ll fit right in at WIP. Ike Reese has spent the last nine years developing a deep relationship with Philadelphia sports fans. He’s passionate. He’s opinionated. He’s beloved. We’re thrilled that he’ll be playing an even bigger role at the radio station,” said David Yadgaroff, Senior Vice President and Market Manager, CBS RADIO Philadelphia.
Carlin said, “I couldn’t be more excited to come to Philadelphia. When the opportunity came up, it was a no-brainer. The passion of the Philly fans is legendary, and that’s what I’m hoping to feed off. Ike’s been a part of it for a long time, and he’s got his finger on the pulse of the city. I know I’ve worked in New York for most of my career, but to co-host in afternoon drive on one of the cornerstone stations of radio in Philadelphia is something I could never have imagined.”
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Carlin and Reese will be a fun, energetic, passionate, sports show in the afternoons that will reflect the attitude of Philadelphia fans. The city deserves a show with hosts who care as much as the fans do, and they’ll get it in Carlin and Reese.
A lot of buzzwords here. A lot. In fact, passion was used four times. Actually, five times in the entire post, which didn’t include any quotes from Spike Eskin.