The “Philly Special” will forever be known as the tone-setting play that helped propel the Eagles to a Super Bowl 52 win over the Patriots last February:

After tonight, however, it may also be known as the play that helped propel the Browns to their first regular season win in 635 days.

Trailing the Jets 14-12 late in the third quarter after a one-yard Carlos Hyde touchdown run, Browns offensive coordinator Todd Haley broke it out on the ensuing two-point conversion attempt:

I’m sure the fine people of Cleveland will rebrand the play. Henceforth, I wonder what those in Cleveland will call it. To Twitter we go:

Very well.

Rookie quarterback Baker Mayfield, who earlier replaced injured starter Tyrod Taylor near the end of the first half, then engineered a 15-play, 75-yard touchdown drive that put the Browns in front for good. Dude is legit, by the way.

The Eagles took notice:

As did Alshon Jeffery:

Philly Special. So hot right now. Philly Special. At this point, it would be completely disappointing if Doug Pederson doesn’t call it for Carson Wentz on Sunday.

I kid. Sort of.