Posts for ad

How Kawhi Leonard and Anthony Davis Laid the Groundwork for Bryce Harper

Russ Joy - February 28, 2019

You’ve heard the choruses by now:

“Where’s the stupid money?!”

“Just give him the opt-out and get it done!”

“Offer the guy $350 million and GET IT DONE!”

“Middleton is a fraud if he doesn’t get Harper!”

“They didn’t offer more than $300 million? Are they stupid?!”

“Should’ve matched Machado! Boras played the Phils!”

But the aforementioned choruses come from a place of misplaced rage. I get the knee-jerk reaction to every report of the Dodgers’ and Giants’ interest in Bryce Harper. It sucks. As a fanbase, we’d collectively bought into the notion that John Middleton’s “stupid money” comment with the voracious hunger we felt after Brett Brown uttered “Star Hunting or Star Developing“. We didn’t learn. That’s fine, but screaming for the owner to just throw even MORE money at the player doesn’t jive with what we’ve seen in other sports. Sometimes money isn’t everything.

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The Obama Campaign Paid 6 ABC $40,000 for an Ad During the Eagles Monday Night Football Game

Kyle Scott - November 2, 2012

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President Obama wants to reach you, disgruntled Eagles fans. 

From Yinzer Tim McNulty of the Pittsburgh Post-Gazette comes this 6 ABC invoice to the Obama campaign for a 60-second ad during the upcoming Eagles-Saints Monday Night Football game, the night before the election. MNF is obviously an ESPN production, but it will be aired locally on WPVI as well.

The ad looks like it can run anytime between 8:30 and 11:30. But Obama supporters may want to cross their fingers for the former, because the Eagles may very well be down 20 by the fourth quarter.

Obama was unavailable for comment, but I’m hearing that Jason Babin wishes the CIC would stop saying such vile things about Mittens.

[Loosely related: $40k will get you title sponsorship of CB for a year, advertisers. And yes, we do accept comically large bags of cash.]

Shane Victorino Takes Out Full-Page Ad in Inquirer and Daily News to Thank Phillies Fans

Kyle Scott - August 2, 2012

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Shane Victorino and his wife, Melissa, took out this full-page ad today's Daily News and Inquirer. 

Based on the Inquirer and Daily News' rate card, and assuming the Philadelphia Media Network folks gave an aggressive rate usually reserved for large advertisers, the two full-page ads, with color, probably cost Victo (or his foundation…) somewhere around $35,000. To which I say: What the hell, Shane? This slappy would have given you a site-takeover ad for, like, $1,000… for the week. Let's talk.

Oh wells, classy move either way.

via Bob Vetrone Jr., of the Daily News

Today in Unfortunate Ad Targeting: A Nationals Ticket Ad on CB

Kyle Scott - March 30, 2012

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Ad networks frequently have a way of displaying the most unfortunate of advertisements. For those who don’t know, many times the ads you see on websites are not sold directly by a given site. Rather, they are generated by code placed from Google or, in our case, The Big Lead. Local advertisers (like Drinker’s, BC Sports and Philly Phaithful) are direct, but some of the other ads you see on this site are generated from a larger network. Sometimes those other ads are behavioral, meaning what you see is tailored to you based on your browsing history (we’re not the creepers here, just about all interwebtual ads function this way), and other times those ads are fed to a site based on its content and location, among other factors.

So, I was a bit surprised when reader Kyle sent me an email yesterday, explaining that he had seen an ad for Nationals tickets on this here website. And today, I saw one as well.

This, of course, is hilarious because the Nationals are going out of their way to take back their (usually empty) ballpark and their ads are finding their way onto… well, a site organizing a massive takeover to take back the park from the folks who are trying to take back their park.

It’s not the Nats' fault, of course. It’s because I’ve been to their website before.  So if you see a Nats ad on this site– no, they’re not (directly) paying me. But I’ll gladly take a few pennies for each ad that pops up.

Even New York Doesn’t Like The Mets

Kyle Scott - March 10, 2011


This pic comes via Bryan Sargent, who wrote these excellent Phantasy Camp pieces for us, from his blog, The Transplanted Fan. Sargent lives in New York and found this little beaut from Manhattan Mini Storage.

The Amazin' Mets, folks.

Jason Heyward on Postseason Advertisement

Kyle Scott - September 20, 2010


MLB tweeted this picture of Braves rookie Jason Heyward on a Grand Central-Time Square Subway Shuttle ad.  


ENOUGH With The Safe And Secure Ad!

Kyle Scott - September 16, 2010


We get it.  Seriously.

It should come as no surprise to you if you've been watching Phillies games this summer.  Every time a player doubles or triples, a bug pops up on screen accompanied by an organ and T-Mac or Wheels saying "safe and secure, New York Life."  Tonight, they even acknowledged its prominence.

Never-mind the New York thing (the ad is used on Comcast Sports networks across the country), the spot is intrusive and annoying.  We get that it's profitable.  But so is selling ad space on Chase Utley's ass and allowing Doublemint to sponsor Wilson Valdez's double play balls (double your pleasure, double your fun).  

Sometimes you just need to use a little discretion, yo.

Video after the jump.

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Marketing FAIL: Patrick Kane Ad on Flyers Skate Zone in Voorhees

Kyle Scott - July 12, 2010


So, what is the equivalent of being violated and continually finding undiscovered DNA stains to prove it? Probably an encounter with Ben Rothlisberger, but if not, it's this.

That's Stanley Cup winning goal scorer, cabby beating, binge drinking Patrick Kane gracing the outside of the Flyers practice facility in Voorhees.  Essentially, it's the equivalent of a Hideki Matsui billboard at Bright House Networks Field.

Apparently, the ad has been there since the cup without incident.  Can someone please take care of this? Or at least write "is gay" on it?

Good find by Ryan Bright (@philabright) of