Grab via ZWR
I don’t know how the post about the woman with the big cans behind home plate last night is the top post of the day… but it is. By a wiiiiiide
gap cleave margin. By a wide and supple margin.
The woman’s name is Dana Interlante, and she may have just pulled off one of the best publicity stunts – intentional or not – in quite some time. She was a guest on the WIP Morning Show today (thanks in part to our post) and told Angelo Cataldi – who I’m convinced was interviewing her sans pants – that she regrets not wearing a shirt to promote the business she owns– Primo Hoagies in Runnemede, New Jersey.
And, as it would turn out, just two days ago (!) she was featured in a story on NJ.com:
I actually prefer the blue shirt to the tank… lets the imagination do some work
Dana also admitted that she went and bought a shirt after receiving text messages while at the game. As you can see, she covered up by the later innings:
It sounds like this was all totally accidental, and that may have been a good thing for Dana. I think* I read one time that MLB bans overt guerrilla marketing stunts such as promotional signs and t-shirts in the crowd, so it’s possible that a large-
breastedfonted Primo shirt may have gotten some unwanted attention. Thus, this situation sums up pretty much everything you need to know about marketing: When in doubt, use boobs. Big ones.
Listen to Dana’s interview on WIP here and then grab some of her meat at Primo Hoagies in Runnemede. [And yes, she has a Facebook. And no, I’m not linking to it. And yes, there are pictures there. And yes, they are spectacular.]
*Can’t seem to find it now.
H/T to reader Dave