The Eagles Debuted a Fancy New Social Media Site and This Sweet Video

Screen Shot 2013-09-03 at 5.36.25 PMThe Eagles continue their mostly excellent revamped PR and new media efforts in 2013, this time with a little help from branding agency 160over90, which helped the team create the simple – yet effective –, a promotional site that basically compels you to Tweet this outstanding video:

Good stuff. But no way the hipsters riding bikes under 95 at 27-second mark could tell you how to achieve a first down.

Now, if only someone would explain to the Phillies how to use Twitter.

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12 Responses

  1. That. Was. Awesome. And I loved the line about digging up snowballs and Santa Claus. About time someone pointed out the ridiculousness of people hanging on that cheap insult.

  2. Yeah…no. I’m done getting moist in the lap over overproduced “hey, they totally GET us” marketing vids that ooze hackneyed city scape visuals, slow-burn audio dramatics, and some dropout from the Connecticut School of Broadcasting doing voice-over narration.

    Just win a fucking Super Bowl, you twats. Then you can produce crappy promos to your heart’s content.

    1. amen brother. but lurie doesn’t want one super bowl, he wants multiple superbowls. 20 years later still zero. but hey he picked up some asian pie, so good for him

  3. Loved that they brought in guys from the past in the video that we once embraced but get such a bad rap. (TO, Donovan, etc) Hope they can pull off another exciting season this year.

  4. Actually that hipster riding a bike under the bridge is quite the football fan. Spent many Sundays at his house.

  5. A Super Bowl win and the super sweet promotional video are not mutually exclusive. Super Bowl or not, that video was sweet. It made me miss Dawk. Man, our safeties are bad.

  6. They were smart to hire an agency in the city to conceive this. Say what you want about hipsters and blah blah blah it communicates perfectly how birds fans feel.

  7. No doubt in my mind this is narrated by the actor who plays Mike in Breaking Bad. I get chills every time I watch this.

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