Culture Wins Football and Cost Chip Kelly His Job Again
For the third straight season, the 49ers are without a head coach. For the second straight season, Chip Kelly was fired. Hopes weren’t high, but the Niners’ 2-14 record was enough for CEO Jed York to cut both Kelly and GM Trent Baalke loose.
Baalke took the firing in stride and told KNBR that he’s a “big fan” of a team re-set.
“Sometimes you need to re-set the culture. When you have a winning culture, which we did in 2011, 12, 13 and 14, a lot of good football players. A lot of memorable games we went through together. Then you transition. At some point, those veteran guys move on. Blending in with younger guys, and sometimes it takes a little longer than you’d like. And this is probably one of those situations. But I do think there’s some very good young talent on this team. With a good offseason, the right re-set, I think good things are ahead for them.”
And Jed York told Peter King much of the same, saying “I just think it’s time for us to re-establish a championship culture, in order to do that, I thought we had to clean house.” He cited a “disconnect at the top” in a way Baalke, Kelly, and he saw the roster, and said “That’s why I think it’s important to hit the reset button.” The Niners are the first team in NFL history to fire two one-year coaches in consecutive seasons.
Head coach of the San Francisco 49ers in 2016 was a very tough job. Not many people could have done anything remarkable there. Still, two wins is two wins. And that – plus what sounds like once again wanting personnel control (or not being able to let someone else have it), which was his undoing here – leads to a once again unemployed Chip Kelly. Even Tom Gamble, very much Chip’s GUY here, reportedly jumped ship. “It sounded Sunday night,” King wrote, “like Kelly lost most or all of his allies in the building, including personnel man Tom Gamble.” The guy who uses culture as a catchphrase undone by it once again.