The AT&T Station is no Longer the AT&T Station
You know the last stop on the Broad Street line? The AT&T station at the sports complex?
Well it’s getting a new name. Starting next week, you’ll now be getting off the subway at the “NRG Station.”
Terms for the new corporate designation are five years, $5.3 million. SEPTA will receive 85 percent of that while Intersection, the firm who negotiated the deal, will receive 15 percent. The new name kicks in Aug. 1.
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NRG Station replaces AT&T Station eight years after SEPTA signed its first naming-rights agreement with the telecommunications company. In 2010, AT&T and SEPTA signed a $5 million contract to rename what was previously known as the Pattison Station.
$5.3 million, huh? And Intersection gets 795k in the deal? Sounds like I need to go work for Intersection.
Anyway, just remember that you’re getting off at the “NRG Station” from now on.
