Portion of a press release that hit the inbox Friday morning:

PHILADELPHIA (October 11, 2024) – Today, Wells Fargo Center announced new strategic changes and upgrades to its retail business. This fall will mark the first retail line release fully inspired and designed by the in-house retail team.  

This fall, fans will see expanded offerings for women and kids and more lifestyle and fashion-forward pieces for everyday wear. 

The team has leaned in with several vendors to create a curated and more exclusive capsule approach. Fans will see new items from Travis Matthew, Sport Design Sweden, Line Change, ‘47 Brand, Pro Standard and Mitchell and Ness.

In addition to the upgrades to retail offerings, the team has also instituted major overhauls of the in-person shopping experience at Wells Fargo Center. At its two marquee OutPHItters team stores on the main concourse, new design and layout changes lead to better ingress and egress and are capped off by aesthetic improvements including added mannequins for better visual representation and more TVs and monitors so shoppers don’t miss a minute of game action. The team also launched new state-of-the-art RFID technology proven to speed up transactions from minutes to seconds. Wells Fargo Center partnered with industry leader EXO to bring in the seamless checkout technology seen in stores like ZARA and Uniqlo. 

In addition to upgrades on existing retail spaces, Wells Fargo Center will debut two new concepts on the main concourse for expanded offerings. Threads will open on the 11th Street side of the main concourse and The Vault will be located on the Broad Street side. Threads will include select fashion-forward and trendy items where the most stylish fans can find new, aspirational pieces. The Vault will have a throwback vibe and will feature vintage inspired items aimed to honor Philadelphia’s rich sports history.  

Basically some upgrades to the existing retail spaces and some new apparel offerings. The release notes that “In the summer of 2023, Wells Fargo Center hired Adrienne Briones-Carlson as Vice President of Retail,” who previously worked with the brands Lululemon, Endeavor Athletics, Anthropologie, Banana Republic, and Lenox.

Here are some photos from Comcast-Spectacor. These look like upgrades to my 2010-era Chris Pronger shirsey: