Eagles

Philadelphia Set a Sunday Night Football Local Rating Record Last Night

By Kyle Scott

Published: Dec 30th, 2013 · 12:26 PM EST

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40.1. 40.1% of households with TVs in Philly had the Eagles-Cowboys game on last night. 58% of households watching TV in the Philly market had the game on.

Those are records.

From NBC’s PR department:

The 16.8 overnight for the Eagles’ two-point Sunday Night Football victory, highlighted by Nick Foles’ 263 passing yards and two touchdowns and LeSean McCoy’s 131 rushing yards and one scoring catch, is the seventh-highest Sunday overnight in the eight-year history of NBC’s primetime package (excluding NFL Kickoff games) and ranks third this season behind Peyton Manning’s return to Indianapolis on October 20 (17.3) and “Manning-Brady XIV” on Nov. 24 (17.0).

SNF’s 16.8 overnight more than doubled the top regularly-scheduled primetime program (7.4 for60 Minutes). In the Adults 18-49 demographic, Sunday Night Football easily won the night posting a 10.2 rating (in the 25 markets used to calculate the overnight demo) – 343% better than the top entertainment show in the demo (The Simpsons).

It was the seventh-highest rated SNF game on NBC ever and third-highest this season. But the real win was the local market rating– it set a SNF local record, at 40.1 (I predicted 39…). That’s roughly 1.2 million households.

From NBC:

Top 10 Metered Markets:

1. Philadelphia, 40.1/58 – NBC SNF local-market record

2. Dallas, 37.0/60

3. New Orleans, 28.6/39

4. Richmond, 28.0/41

5. Austin 27.8/45

6. San Antonio, 25.6/38

7. Albuquerque, 22.9/34

8. Norfolk, 22.1/32

9. Memphis, 21.6/30

10. Washington, D.C., 20.9/36

10. Las Vegas, 20.9/32

Still, the question remains: What were the other 42% of assholes in Philadelphia who were watching TV but not watching the Eagles doing?