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Eagles-Giants Game Got Massive Ratings for NBC
By Kyle Scott
Published:
NBC announced today that the Eagles-Giants game was the highest-rated Week 4 Sunday Night Football game ever and the highest-rated primetime Week 4 game in 16 years, with a 15.6 rating.
NBC was also the highest-rated network last night, beating out ABC, CBS and FOX, on the first night of the primetime TV season.
The top market for the game was, obviously, Philadelphia, where the game received a 31.8 rating and a 48 share, meaning 31% of all households with TVs in the area were tuned to the game, and 48% of all TVs that were on were tuned to NBC. Interestingly, Richmond, Norfolk and Las Vegas had higher ratings than New York, which had a 20.7 rating and 31 share.
The Virginia viewers, of course, were the Michael Vick fans, and the Las Vegas folks were the gamblers.
To put this in perspective, the highest rated Phillies game ever on Comcast SportsNet, against Atlanta in 2010, received a 15.2 local rating, meaning that more than twice as many people watched the Eagles Week 4 game last night than the highest-rated local Phillies game ever.
Kyle Scott is the founder and editor of CrossingBroad.com. He has written for CBS Philly and Philly Voice, and been a panelist or contributor on NBC Sports Philly, FOX 29 and SNY TV, as well as a recurring guest on 97.5 The Fanatic, 94 WIP, 106.7 The Fan and other stations. He has more than 10 years experience running digital media properties and in online advertising and marketing.