The Sixers are partnering with Founders Brewing on limited-edition Founders Centennial IPA cans that you can now purchase in Eastern PA, Southern NJ, and Delaware:

Founders Centennial IPA x Sixers collab

Look at it! It’s beautiful. You can drink it while shagging fly balls with your buddies, down at the stadium before a game if you really want to get a buzz, or slug a six pack after Doc Rivers sends Paul Millsap in to guard Giannis during the playoffs.

I love a good Founders. The All Day IPA goes toe to toe with any Session IPA. It’s only competition is the Wolf Pup from Golden Road. It can be consumed from sun up to sun down responsibly with it’s 4.7 ABV. I’m good for one Founders Kentucky Bourbon Stout a year because it’ll put you on your ass. And if I want something hoppier I’ll go with the Centennial IPA.

A little behind the scenes here –


Kevin typically gets all this free shit because he’s been in this game for a long time and has built this site and has relationships with different orgs. Unfortunately, the person who sent this promo doesn’t know they’re barking up the wrong tree when they asked if he wanted a case, after the Sixers handed some out last night. 

They obviously don’t follow Kevin on Twitter because there is nothing Kevin hates more than an IPA:

This is like giving the Doc Rivers multiple chances to draw up a game winning play. Or Jalen Reagor two opportunities to catch a game-winning touchdown. He ain’t doing it.  So, if you do PR for any beer company that specializes in IPAs please direct all inquiries to kyle.pagan@xlmedia.com. A man with a rich and quality palette. And you the Crossing Broad reader, if you do buy some Centennial IPAs make sure you tag Kevin on Twitter at @Kevin_Kinkead to show him how much you’re enjoying yours.