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You Can Be The Sixers’ New Social Media Coordinator And Learn From The Mistakes Of The Phillies’ Social Media Coordinator
By Jim Adair
Published:

- Be able to tell players apart.
- Don’t ever use the word “tweeps.”
- Sure, #TogetherWeBuild kinda works, but know when to cool it with the hashtags.
- If it comes down to it, still definitely be able to spin shit into gold. That’s really key here.
- Don’t tweet “Oh Fuck” on draft night if we do something stupid.
Other than that, it’s a pretty straightforward, nonsense and buzzword filled job listing that requires you know about “benchmarks” and “brand strength” and “emerging platforms.” One of the last requirements is that an applicant should know about all social media platforms and “how each can be used in different scenarios,” including Pinterest. I personally can’t wait for the Sixers Pinterest page, featuring Brett Brown’s stew recipe and inspirational quotes MCW likes.
When he's not writing about sports here or ranting about them on Twitter, Jim is probably watching X-Files on Netflix or drinking a beer somewhere. Jim has nothing against hockey, it's just not his style. He once met Duce Staley at a Sixers game.